While the bill will bring significant changes to app stores, it doesn’t pose an existential threat to Google or Apple. Each has other lucrative revenue streams, including Google’s advertising business and Apple’s iPhone segment, which have helped their respective market values ​​soar well above $1 trillion. But if the legislation were to become law, it could dent Apple’s App Store revenue by as much as 7%, said Dan Ives of Wedbush Securities. According to Bloomberg Intelligence’s Ashley Kim, Alphabet could lose 5% of its Play Store revenue.


This post Apple and Google battle with colleagues over the future of the App Store was original published at “https://www.bloombergquint.com/business/apple-google-microsoft-locked-in-lobbying-fight-over-app-store-bill”

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