As Palak Tiwari joins the Soulflower family, the brand is looking to reach a wider audience

Souflower has brought in Palak Tiwari as their new face. Soulflower wants to build a new landscape in the clean beauty space. Palak Tiwari, who has become a sensation after the release of her debut music video ‘Bijlee’, will be the fresh face of Soulflower. Soulflower was looking for a fresh, young face and Palak Tiwari is energetic and has compassion for animals and the environment, said Natasha Tuli, CEO and Founder, Soulflower. “The young generation identifies with Palak Tiwari and I see her as the perfect choice to represent our brand. She fits well with the values ​​of Soulflower and the philosophy of natural clean beauty solutions. Her personality reflects positively with Soulflower consumers who both provide credibility and create a strong connection with the millennial audience,” she added.

Soulflower offers a wide range of organic products – from facial cleansers, acne correctors, sheet masks etc. suitable for different skin types. Now that Palak Tiwari has joined the Soulflower family, the brand is looking to reach a wider audience.

The great thing is that these products are unanimously loved, I would feel reassured to recommend them to anyone who cares about their skin, from my mom to my grandmother, my friends, the list goes on. I couldn’t have asked for a better partner in my skincare journey, Soulfower is a vessel led by a fantastic team of women and led by their wonderful, driven and conscientious CEO Natasha Tuli,” said Palak Tiwari.

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This post Soulflower brings Palak Tiwari on board as new brand ambassador

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